Our Board Members
The PBFA board guides the actions of our association and represents industry experts from our member companies.
Nicole Sopko (President)
VP, Upton’s Naturals
Martin Kruger (TREASURER)
COO, Follow Your Heart
Jaime Athos (secretary)
CEO, The Tofurky Company
Doug Radi
CEO, Good Karma Foods
GW Chew
Founder & CEO, Something Better Foods
Sadrah Schadel
Co-Founder & Chief Creative Officer, No Evil Foods
Armetha Pihlstrom
National Account Manager, Impossible Foods
Owner, Founder, & Chairwoman, Pihlstrom Consulting Group
Join PBFA
The Plant Based Foods Association consists of members and supporters with the shared goal of ensuring the plant-based foods industry can succeed and thrive.
PBFA and Hannaford Launch Spring into Plant Based Campaign
At PBFA, a large part of our mission is to increase availability and visibility for plant-based foods. That’s why we’re thrilled to...
We are proud to be a founding member of the Plant Based Foods Association. PBFA has helped us grow our business in more ways than one.