Our Board Members

The PBFA board guides the actions of our association and represents industry experts from our member companies.

Nicole Sopko (President)

Nicole Sopko (President)

VP, Upton’s Naturals

Doug Radi (Treasurer)

Doug Radi (Treasurer)

CEO, Good Karma Foods

Jaime Athos (secretary)

Jaime Athos (secretary)

CEO, The Tofurky Company

GW Chew

GW Chew

Founder & CEO, Something Better Foods

Sadrah Schadel

Sadrah Schadel

Co-Founder & Chief Creative Officer, No Evil Foods

ARMETHA Pihlstrom

ARMETHA Pihlstrom

Senior Director of U.S. & Canada Foodservice Sales at Future Farm,

Owner and Founder of Pihlstrom Consulting Group

Join PBFA

The Plant Based Foods Association consists of members and supporters with the shared goal of ensuring the plant-based foods industry can succeed and thrive.

We are proud to be a founding member of the Plant Based Foods Association. PBFA has helped us grow our business in more ways than one.

Madeline Haydon

Founder & CEO, nutpods