by Nikki Smith, Associate Director, Marketplace Development | Sep 15, 2023 | PBFA News, Retail Partnerships |
PBFA wants to put brands back in the driver’s seat with regard to messaging and promotion in the marketplace. Ensuring we can build demand will allow the plant-based industry and its brands to illustrate the power of the consumer interest to retailers. Peace....
by Nikki Smith, Associate Director, Marketplace Development | Aug 14, 2023 | Retail Partnerships |
While the food landscape continues to change due to the lasting effects of the pandemic, the shifts in the economic landscape, and changes in generational needs and innovation in general, educating consumers and strengthening partnerships between plant-based companies...