by PBFA | Jul 9, 2020 | Media Coverage, PBFA News, Press Releases |
Our work has made headlines! PBFA and Kroger, the largest grocery retailer in America, found that plant-based meat sales increased by 23% when those items were sold in the meat department. This ground-breaking study, which placed all plant-based meat in a...
by PBFA | Jul 9, 2020 | Media Coverage, PBFA News, Press Releases |
Plant Based Foods Association Reports Results of First Control Store Test with Kroger San Francisco, CA — The Plant Based Foods Association (PBFA), the trade association representing 170 plant-based food companies, and Kroger, the...
by PBFA | May 26, 2020 | PBFA News, Press Releases, Retail Sales Data |
San Francisco, May 26, 2020 – New data released today by the Plant Based Foods Association (PBFA) and SPINS®, the leading provider of wellness-focused data and market analytics, shows U.S. retail sales of plant-based foods have considerably outpaced total food sales...
by PBFA | May 21, 2020 | Labeling, Policy, Press Releases |
Status (4/13/21): PBFA founding member Upton’s Naturals joined forces with the Institute for Justice to file a federal lawsuit challenging a new OK food labeling law as a violation of the First Amendment. Unfortunately, a federal judge denied them, forcing plant-based...
by PBFA | May 13, 2020 | Labeling, Press Releases |
The Plant Based Foods Association (PBFA), the trade association representing more than 170 plant-based food companies, has released the first-of-its kind standards for the labeling of plant-based yogurt in the United States. The goal of the voluntary standard is to...
by PBFA | Apr 15, 2020 | Policy, Press Releases |
Status (4/13/21): A win! PBFA called on Virginia Governor Northam to veto GB 199. Northam vetoed it in a major win for plant-based foods. A statement from Plant Based Foods Association (PBFA)’s executive director, Michele Simon: PBFA applauds Virginia Governor...